Normal view MARC view ISBD view

Advertising & Promotion

Shimp, Terence A.

Advertising & Promotion an IMC approach - New Delhi Cengage Learning India Pvt Ltd 2007 - 650 p. Colour illustration 23 cm

Advertising

ISBN: 9788131503881

Subjects--Topical Terms:
Marketing

Dewey Class. No.: 658.8 / SHI

Place hold
Print
Cite
Request article
Add to your cart (remove)
Save record
BIBTEX Dublin Core MARCXML MARC (non-Unicode/MARC-8) MARC (Unicode/UTF-8) MARC (Unicode/UTF-8, Standard) MODS (XML) RIS ISBD
More searches

Search for this title in:
Other Libraries (WorldCat) Other Databases (Google Scholar) Online Stores (Bookfinder.com) Open Library (openlibrary.org)