Marketing Management (Record no. 1638)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00495nam a22001817a 4500 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | SLTCLib |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 251120b ce ||||| |||| 00| 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 0070489203 |
| 041 ## - LANGUAGE CODE | |
| Language code of text/sound track or separate title | English Language |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.8 |
| Item number | GUI |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Guiltinan, Joseph P. |
| 9 (RLIN) | 3041 |
| 245 ## - TITLE STATEMENT | |
| Title | Marketing Management |
| Remainder of title | Strategies and Programs |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc | New York |
| Name of publisher, distributor, etc | McGraw-Hill Book Company |
| Date of publication, distribution, etc | 1982 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 412p. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| 9 (RLIN) | 1907 |
| Topical term or geographic name as entry element | Marketing Management |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| 9 (RLIN) | 3040 |
| Personal name | Paul, Gordon W. |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Dewey Decimal Classification |
| Koha item type | Lending Materials |
| 945 ## - LOCAL PROCESSING INFORMATION (OCLC) | |
| a | 3725 |
| b | Ishara wickramage |
| c | 3725 |
| d | Ishara wickramage |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Collection code | Home library | Current library | Shelving location | Date acquired | Source of acquisition | Total Checkouts | Full call number | Barcode | Date last seen | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Dewey Decimal Classification | Lending collection | Library of SLTC | Library of SLTC | Main Shelving Area | 11/20/2025 | Donation | 658.8 GUI | 002907 | 11/20/2025 | 11/20/2025 | Lending Materials |