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Essentials of marketing research
Material type:
TextLanguage: English Language Publication details: Australia Cenage Learning 2007Edition: 3rd edDescription: xvii;414 p. 28cmISBN: - 8131502813
- 9788131502815
- 658.83 ZIK
| Item type | Current library | Collection | Call number | Status | Barcode | |
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Lending Materials
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Library of SLTC Lending Section | Lending collection | 658.83 ZIK (Browse shelf(Opens below)) | Available | 000396 |
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| 658.827 RIE The 22 immutable laws of branding | 658.827 VAN Global brand stretegy | 658.83 BER Marketing Research | 658.83 ZIK Essentials of marketing research | 658.834 JON What's in a brand? | 658.834 SCH Consumer Behavior | 658.84 HAT 2239 Tested secrets for direct marketing success |
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